Articles
adidas Launches New Campaign
Adidas has announced the launch of their new #openallwinter campaign and the Climaheat range, which they have partnered on with some of the world's leading...
November 5, 2014
Dance Parties, High Fives & Powder
When Smith was looking for what video to put together for the Great Days 15 edit, they had to look no further than the Smith...
November 3, 2014
Refresh Part 2: Alejandro Moreda
Alejandro Moreda's full-edit from Refresh Part 2 will get you up and jazzed for the week ahead! Your browser does not support the video tag....
October 28, 2014
John Kilroy Jr. Clinches World Title
Friend of the Kaenon brand and well known developer, John Kilroy Jr., has been wearing Kaenon's Rx products since they began. John holds many world...
October 23, 2014
Eric Hjorleifson is 'The Character'
The award winning Sherpas Cinema shot "The Character", a film that enables the audience to analyze how surroundings can build character. Skillful local skier from...
October 16, 2014
Kyuss King Rides The Waves
Hailing from Byron Bay, Australia, Electric's Kyuss King is a 13-year-old grom that tackles more than just homework day in and day out. As many...
October 8, 2014
SMITH Women: Strong. Beautiful. Unstoppable.
During the month of October, SMITH is focusing on honoring the 'Strong. Beautiful. Unstoppable.' women in action sports using prescription sunglasses by giving props to...
October 6, 2014
Ray-Ban RARE PRINTS Patchwork Collection
Enjoy a peek at Ray-Ban's RARE PRINT Patchwork series. The collection encompasses one-of-a-kind graphics on the Wayfarer designed prescription sunglasses frames and are only available...
October 3, 2014
VonZipper's Tanner Rozunko in the Booker Sunglasses
Surfer Tanner Rozunko shows off in the VonZipper Booker prescription sunglasses ...get your own pair right here and stay in style for this Fall weather!...
October 2, 2014
Kaenon's Adrian Ballinger Apple iPad Air Commercial
For those that missed Apple's iPad Air commercial that launched earlier this year featuring a slideshow of musicians, children and explorer's, with Robin Williams narrating...
September 30, 2014
Smith Optics: Great Days 13
Smith's 13th video in the Great Days series features 'Fly Fishing the Lost River"...You can follow a group of Sun Valley locals from Idaho as...
September 29, 2014
Welcome to the Team Josh Moniz
The 16-year-old from Oahu, Hawaii recently got signed with Electric's surfing team along with Volcom and other big name sponsors. Josh Moniz is a down-to-earth,...
September 26, 2014
A Look Inside Dragon's San Clemente Headquarters
Dragon Alliance Eyewear hosted an official welcoming party on September 10th to give it's athletes, retail partners and the entire action sports industry a peek...
September 25, 2014