Articles
adidas eyewear's Thomas Huber: LOVE & HATE Photographs
Thomas Huber is adidas eyewear's Athlete of the Month for September. Part of the brand's unique initiative is to have a "LOVE & HATE" photo...
September 17, 2014
Carrera by Jimmy Choo: True Rock-Chic
Carrera's bold and classic style meets the chic and mystique spirit of Jimmy Choo, bringing about a collaboration that will catch everyone's eye. Choosing the...
September 16, 2014
Parko's Ride To Open Tahiti Campaign
Von Zipper's Joel Parkinson, also known as Parko, scored a solid 9.80 wave in Tahiti and everyone is still cheering him on for it! Get...
September 15, 2014
California Girls - A Comedy
Part of the Spy Optics family, Jackie Wolfe and Chrissy Crane star in this very Californian comedy. There is not much to say about it...
September 8, 2014
Smith Great Days 12: Walking in the Sky
Smith has released their Great Days number 12 edit focusing on the mountaineer Melissa Arnot, the first American female to summit Everest (29,029' elevation) 5...
September 5, 2014
Spotlight on Electric Snow Team: Mark Sollors
In the current snowboarding industry today, for a rider to make it in the big game one normally needs to have a specialized way of...
September 4, 2014
Back To School Time = Discounts!
Not only do we have some great deals for you students throughout the month of September who are heading back to school, but it also...
September 3, 2014
Ray-Ban's Surf Up Collection
In 2010, Ray-Ban presented the world with their RARE PRINT series to give even more unique options to their customers. All of the sunglasses in...
August 28, 2014
Spy's Lindsay Perry: Surfer, Musician & Artist
Lindsay Perry combined her love of music, art and surfing to create a life that revolves around the vision that she has always seen for...
August 25, 2014
Rain and Mud Disrupt USA Pro Cycling Challenge
Excitement and commotion occurred earlier this week during the stage two of the USA Pro Cycling Challenge due to an uncertain forecast of rain, rain...
August 22, 2014
Great Days Edit 11: California
Some say a Great Day is just a state of mind. To us, Great Days are what reinvigorate our passion for life outside walls. At...
August 15, 2014
Spy Optic's Melissa Marquardt
Pro wakeboarder Melissa Marquardt is one of those female riders who puts many guys to shame with her detailed, technical tricks on the water. Her...
August 13, 2014
Jason Sissel: Biking 3,300 Miles for Children's Cancer
Jason Sissel with Kaenon began biking last summer almost 3,300 miles across the USA, completing 100 miles per day wearing prescription sunglasses, all to inspire...
August 12, 2014