Articles
Spotlight on: Electric Visual's Chris Cole
Chris Cole is originally from Levittown, Pennsylvania and has ranked high among other elite skateboarders in the industry. He started entering contests in his early...
August 11, 2014
Kaenon's Greatest Fishing Weapon
Someone may tell you that a specific lens is perfect for this sport or excellent for that activity, but it's really also about personal preference,...
July 30, 2014
Electric: Introducing David Gonzalez
David Gonzalez is not just a regular skateboarder using prescription sunglasses that happened to make it in the big league. He was first noticed at...
July 29, 2014
Kaenon Buddies Win 2014 ISAF Sailing Regatta World Cup Gold
New Zealand sailed away this year's International Sailing Federation's top spot. The unstoppable team of Blair Tuke and Peter Burling toppled the waves aside as...
July 14, 2014
Electric Ambassador: Maddison Rothery
As with many eyewear brands in the action sports industry, most have team riders that sponsor their brand within different sports arenas: surfing, snowboarding, skateboarding,...
July 9, 2014
6 Last Minute Outdoor Ideas for the 4th of July
The 4th of July tends to creep up on most of us every year before we even know it, which can become hectic when we...
July 4, 2014
Nike Vision Donates Glasses to 30,000 Children
Nike Vision has recently launched the We See program, a project that specializes in helping school-age children in Soweto Africa receive the attention they need...
June 16, 2014
Electric's Handmade Italian Acetate Collection
Electric has launched one of its most noteworthy collections yet, the Italian Acetate Collection featuring sunglasses made out of top-of-the-line Mazzucchelli Acetate material. Formerly manufacturing...
June 16, 2014
Be prepared this winter with the Universal RX insert for goggles
The high yesterday here in Minneapolis was 80, today they are expecting up to 6 inches of snow in the northwest part of the state....
October 4, 2012